This is the ad that is analyzed in the blog post.

Reverse Engineering Post: Sponsored Ad on Social Media

This post examines the pros and cons of a social media post from a company that was advertising on Facebook. The ad is from MuleSoft and it is trying to get you to download their e-book.

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Reverse Engineer Post: A Social Video

While looking for a video to analyze, I came across this one ad on Facebook I had never seen before. It looked interesting. The ad is for Raw Shorts, a company that lets you create short videos on-line. They seem to be perfect for Social Media and using pre-built animation.

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Reverse Engineer an Article Promotion

While looking for things to potentially write about, I saw an ad about the “5 Best Social Media Blogs” from a site I was not familiar with. After clicking on the link it took me to a blog that I was surprised with. It had some very good information on it. AS soon as I clicked on the ad, the ad disappeared and I was not able to get a screenshot of the ad I clicked on.

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REP - Brand that has designed their social channels well.

The brand I am analyzing is that of a company I have followed for a few years and have used their products and services. The company is called SUMO or SUMOME (Sumo Me). They got started with a site called AppSumo. The entire premise behind AppSumo was to promote deals from other people and help drive business to your site. Sumo started out of the AppSumo site. Sumo.com now sells the tools that they developed for AppSumo.com that helped them drive their business.

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Personal Manifesto

This is a big part of my personal manifesto. I will be updating each item with more details as time goes on.

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Analysis of Social Content Blog site

Analysis is of https://www.copyblogger.com. This is a site I have been read for many years and one of the few blogs I read on a regular basis. They do quite a bit of social media marketing from their blog. The main purpose of what they advertise is that anyone can become a blogger. Their entire site is dedicated to giving everyone advice on how to become a blogger and promote their blog to the world. They do keep it down to earth and give you the struggles you will have to overcome to be successful in each area they teach you about.

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Social Media Campaign Analysis

What makes a good social media campaign? This is an analysis of the one done by NASA called #AYearInSpace. I analyzed #AYearInSpace that followed Astronaut Scott Kelly, spending a full year in space. NASA’s #AYearInSpace campaign. This was about two astronauts that spent a full year in space and what happened to them. Astronaut Kelly constantly tweeted, posted content to Instagram, YouTube, Facebook and SnapChat. The objective was to bring to light what an astronauts in space does and to get more people interested in what NASA is doing. NASA did gained thousands of new followers. during this campaign.

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Portfolio Project - Week 13-14

This is a compilation of all the projects that we did during this semester. I have added an additional one I did for a good friend of mine based upon the class work. I started by going through the feedback from the teacher and other class members and making changes to the projects to include into this final. I started with the first one and went through them one by one and made the changes that could be made based upon the feedback. See the Updates Description section to read about all the changes I did in each project.

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